Partnership Brings Together Two Dynamic Forces in Sport and Sneaker Culture
Thousands of new officially licensed league, team and player products are available to Foot Locker shoppers from Fanatics’ industry-leading assortment
New York, August 19, 2022 /PRNewswire/ — Foot Locker, Inc. (NYSE: FL) (“Foot Locker”), New York, a specialty sports retailer and global digital sports platform, Fanatics, has announced a new long-term brand that significantly expands the assortment of officially licensed fan gear and merchandise available online to Foot Locker shoppers. announced a related inventory partnership. Through this new transaction, Foot Locker will continue to enhance the front-end online and mobile customer experience across its portfolio of e-commerce brands, with orders fulfilled by Fanatics.
“We are excited to partner with Fanatics as we continue to expand our product offering, provide consumers with more choice, and strengthen our omnichannel positioning.” Andrew GrayExecutive Vice President, Global Lockers and Champs Sports, Foot Locker, Inc. By combining forces, we will advance the sport and serve sneaker culture in exciting ways.”
Beginning in the fall, shoppers visiting footlocker.com, kidsfootlocker.com and champssports.com will have access to a substantial portion of Fanatics’ industry-leading licensed sports merchandise portfolio. NFL, NBA, MLB, NHL, WNBA, and NCAA. Featuring apparel, jerseys, headwear and hard goods from a broad portfolio of brands including Fanatics, Nike, Adidas, Mitchell & Ness, New Era and Pro, featuring collections with sizes and options for every member of the family. To do. Standard and WEAR by Erin AndrewsAs part of the deal, Fanatics will also expand its Hot Markets and Championships collection, featuring products from some of the sport’s biggest moments.
“Fanatics is thrilled to partner with Foot Locker to offer online shoppers a broad and customized selection of products from their leading product catalog. Jack Boyle, Global Co-President, Fanatics Commerce, Direct to Consumer. “Foot Locker, Kids Foot Locker, and Champs Sports are trusted and respected consumer brands, offering Fanatics customers an incredible selection of high-quality fun gear for the whole family. I am happy to be able to do it.”
About Foot Locker Co., Ltd.
Foot Locker, Inc. is a leading global sneaker and youth culture celebration through its portfolio of brands including Foot Locker, Kids Foot Locker, Champs Sports, Eastbay, atmos, WSS and Sidestep. We have approximately 2,800 retail outlets in 28 countries. North America, Europe, Asia, AustraliaWhen new zealand, website and mobile app, Foot Locker, Inc.’s purpose is to connect youth cultures around the world by sharing a passion for self-expression and creating unparalleled experiences at the heart of the global sneaker community. To inspire and empower. Foot Locker, Inc. is headquartered in New YorkFor more information, please visit the following website: footlocker-inc.com.
About fanatics
Fanatics, Inc. is the ultimate one-stop sports fan destination that ignites and harnesses fan passion and maximizes the presence and reach of outstanding sports partners around the world. Leveraging over 900 sports properties, a database of over 80 million consumers worldwide, and longstanding relationships with trusted brand names, Fanatics is the leading global digital sports platform with licensed and inclusive products. fostering innovation across the sports landscape by building Merchandise, physical and digital trading cards and collectibles, online gambling and iGaming.
For more information, please visit www.fanaticsinc.com.
media contacts
Kara Totch
Vice President of Corporate Communications, Foot Locker, Inc.
[email protected]
(914) 582-0304
Brandon Williams
Fanatic
[email protected]
SOURCE Foot Locker Co., Ltd.
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