Outernet Arts announcement Dotcom Sessiona major public project by the artist Simon Denny installed on the largest panoramic screens in the world in the Soho district of London, free and accessible to the public, launched on Sunday, October 16 at 12 p.m.
The commission is organized by Outernet Arts, a new initiative announcing Europe’s largest digital exhibition space, dedicated to showcasing contemporary art via year-round programming in central London. The artistic program will take place at internet internet londona brand new media and cultural district at the center of which is The current buildingthe most advanced immersive space yet with 23,000 square feet of floor-to-ceiling 360-degree 16K screens across four floors.
Dotcom Seance at Outernet Arts brings the ghosts of the Internet’s commercial past to a spectacular commercial portal in the meat space, to speculate on the encounter between the Internet and the future of culture.
Simon Denny
Denny’s exhibition inaugurating Outernet Arts coincides with Frieze London 2022, noting the newly formed partnership between the two organisations. To mark the occasion, Outernet Arts will host a private panel discussion moderated by Daniel Birnbaum with Simon Denny, Maria Paula Fernandez, Guile Twardowski and Marco Brambilla on Thursday October 13. Following this special preview, Dotcom Séance will be on view every Sunday from 12:00 p.m. to 6:00 p.m., from October 16 to December 4, 2022.
Dotcom Session is an expansive digital installation reflecting key facets of Denny’s work, which explores the sustained influence of technology on global cultural and political development, with a particular focus on the tech industry. For this project, the artist selected 21 dotcom-era companies declared “dead” following the so-called dotcom crash of the early 2000s, with the aim of “resurrecting” their existence as it was. presents itself in a contemporary setting. By reviving these companies, Denny seeks to reassess their relevance in the context of Web3, driven by the resurgence in popularity today of the business models of many dead companies. In doing so, Denny highlights the cyclical nature of business strategies in the history of the tech industry.
Marco Brambilla, Director of Outernet Arts, said:
“The Outernet Arts program has at its heart the desire to create intimacy between viewer and artist while presenting works on an unprecedented scale using state-of-the-art technology.”
Each company received a number of new logos produced by text-to-image Artificial Intelligence, created in collaboration with Cosmographia, thus demonstrating the relationship between Web1 and Web3 through a visual manifestation of the “ghosts” and respective stories of these companies. These new logos, which take the form of NFTs, allow their holders to register an ENS subdomain and serve as “employees” of the revived company. The artist Guile Twardowski also designed a new bespoke logo for each company, based on the AI results. The first iteration of the project went live via the Folia.app online gallery.
© 2022 Simon Denny, Outernet Arts
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