The details of this week’s megawatt meeting with the world’s biggest golf stars in Delaware weren’t much of a discussion about the future of both the sport and the PGA Tour, but roadmaps are starting to roll out here and there. One of those milestones, according to Golfweek, is a series of “no green grass, stadium environment” competitions supported by Tiger Woods and Rory McIlroy that will span the entire season and offer a one-off starting in 2024. It will be played as a tournament. .
Details of these events are unclear, but Golfweek is poised to discuss some of the venture, even if PGA Tour Commissioner Jay Monahan doesn’t fully disclose it later this week at the season-ending Tour Championship. I am reporting that there are It remains to be seen what these made-for-TV events will look like, but after the star-studded boardroom, McIlroy said earlier this week that their future existence Interesting. Before the meeting and the BMW Championship.
“We need to bring in top players more often,” McIlroy said. We were talking about golf his tournaments like the Genesis Invitational and Memorial, but the same concept can be applied to these events. Continuation of golf week.
It is presented as a long-term opportunity for players to build equity in the company, with private funding in addition to corporate partnerships and sponsorships. The proposal was well received among the players in the room, according to sources familiar with the conversation.
Much of the future of what the PGA Tour will look like, whether it’s these one-off competitions off the golf course, or what teams like LIV Golf might run, or anything else. At least in part, this is a big selling point for McIlroy and other entrepreneurial modern golfers, whether it’s a
One of the interesting things here is that by all structure, what the PGA Tour does with private equity seems to require it to drop its non-profit status and become a for-profit corporation. It is reportedly something that is being worked on and will allow private money to flow in from various locations.
While this streak of events seems far more comprehensive and continuous than the one-off matches the pros have attended over the past few years, McIlroy and Woods team up for a special match. this is not the first time.・Television event together. They participated in the 2020 Pains Valley Cup, which also included Justin Rose and Justin Thomas.
McIlroy was shy when asked about the actions taken by the sports superstar.
“That’s what we’re working on, right? What’s the short term, what’s the medium term, what’s the long term,” he said. That’s what we have to understand. ”
Apparently understanding that means, among other things, building a brand and increasing the interest of fans outside the golf course. Will the result be a skill competition or a long drive contest? Contests I’ve entered in recent years have been engaging and have a solid audience) is yet to be seen. But it’s clear that a big name in the sport, literally his two big names in global golf, has grown in the face of LIV Golf and is in the fight to increase its presence on the PGA Tour. .
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